2024 Outdoor Media Awards Winners | Clear Channel
Outdoor Media Awards
Outdoor Media Awards

OMA Winners

Find out who took home a trophy at the 2024 Outdoor Media Awards…

Thank you to everyone who entered. This year, we received a record number of entries, and our judges were blown away by the quality and breadth of the submissions.

For the full list of winners, check out this year's guide below, that celebrates the best and brightest in Out of Home from campaigns that ran in 2023.

Huge congratulations to all of our winners! Shout about your win by downloading some fun socials assets below.

Creative

Visual Craft Award

Gold

Uber Trains - Trains, Now on Uber

Mother London / GroupM OOH / EssenceMediacom / DOOH.com

Silver

Channel 4 – Partygate

Talon / OMD / 4Creative / Jack Agency

Bronze

Sky - The Last of Us

Rapport / SCA / EssenceMediacom

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Tech Innovation Award

Gold

Uber, Uber Eats - Iftar Incoming

Mother London / GroupM OOH / EssenceMediacom / DOOH.com

Silver

Transport for London, Elizabeth Line - Complex Data, Simpler Journeys

GroupM OOH / Wavemaker / DOOH.com / VCCP

Bronze

L’Oréal, Maybelline New York - Extend Your Lash Reality

GroupM OOH / EssenceMediacomX / DOOH.com

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Installation and Experience Award

Gold

The Diana Award, Anti-Bullying – Back To Bullying

Revolt London / Premier / Jenny Dee

Silver

Audible – Laugh Through It

Wavemaker / GroupM OOH / Fold7

Bronze

Sela x Newcastle United – We’re Back

Spectacle Partners / CSM

Planning

Data and Intelligence Award

Gold

Uber, Uber Eats - Iftar Incoming

Mother London / GroupM OOH / EssenceMediacom / DOOH.com

Silver

Beiersdorf, Elastoplast – Elastoplast Summer - Programmatic DOOH

Dentsu OOH / Carat UK / Hivestack / Clear Channel / i-Media / JCDecaux

Bronze

Scottish Government – Detect Cancer Early

Talon / Republic of Media / Leith

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Cross-Format Award

Gold

Hiscox – Your Business Story

Posterscope / Total Media / Uncommon Creative Studio

Silver

TalkTalk, Full Fibre - “Speed Up, Spend Less”

mFuse / GroupM OOH

Bronze

Asahi UK, Asahi Super Dry - Beyond Expected: Asahi and the Rugby World Cup

GroupM OOH / Wavemaker / DOOH.com

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Cross-Channel Award

Gold

Channel 4 – Partygate

Talon / OMD / 4Creative / Jack Agency

Silver

Nationwide - Fairer Share

GroupM OOH / Wavemaker / New Commercial Arts

Bronze

Unilever, Dove - #TurnYourBack: Calling Out Toxic Beauty Standards

Unilever / Mindshare / GroupM OOH / Ogilvy

Effectiveness

Brand Building Award

Gold

Princes Ltd, Napolina – Not So Humble

GroupM OOH / Wavemaker / Lucky Generals

Silver

Upfield, Flora Plant Butter – Skip The Cow

Dentsu OOH / Dentsu X / Pablo

Bronze

Just Eat – Just Eat 2023 OOH Approach

UM Manchester / McCann

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Local Advertising Award

Gold

Transport for London, Elizabeth Line - The World’s Smallest Global Campaign

GroupM OOH / Wavemaker / DOOH.com / VCCP

Silver

ALDI - Go The Extra Mile!

Starcom / McCann Manchester

Bronze

TikTok, TikTok Eurovision 2023 - OOH encapsulates musical moment for TikTok & Eurovision 2023

Zenith / Electric Robin / Preen

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New Approach Award

Gold

Accolade Wines, Hardys – The Joy of Certainty

Yonder Media / Talon / Above+Beyond

Silver

RSPCA – How reaching for the Sky(rise) with DOOH delivered RSPCA’s Christmas Wish

John Ayling & Associates / Skyrise

Bronze

bet365 – Never Ordinary

Republic of Media / Talon

A Platform for Good

National Social Impact

Gold

The Diana Award, Anti-Bullying – Back to Bullying

Revolt London / Premier

Silver

Lloyds Banking Group - Scottish Widows’ pension gap confronts Rishi Sunak

Zenith / adam&eveDDB

Bronze

GambleAware – Stigma

OmniGOV @ MG OMD / Posterscope / Lucky Generals

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Community Social Impact

Gold

Tower Hamlets Council - #ChargeSafe Tower Hamlets

London Fire Brigade

Silver

Leeds Hospitals Charity - Leeds Bear Hunt

The Ark Marketing & Media

Bronze

Team Emily - Emily Needs You - Stem Cell Donor Appeal

The Ark Marketing & Media

Talent

Rising Star Award

Winner

Hector Wylie

Client Manager - Talon

Grand Prix

Grand Prix Winner

Transport for London, Elizabeth Line - The World’s Smallest Global Campaign

GroupM OOH / Wavemaker / DOOH.com / VCCP

Shout About It
01  Social Assets

Share your success

We’re pretty sure you’re going to want to share your winning news. Download these handy assets and go all out on your social channels!