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Brand Partnerships
An area dedicated to our active partnerships as a contributor to the creative, advertising and media industries.
Clear Channel are our active contributor to the creative, advertising and media industries, working and collaborating with a whole host of fabulous and diverse people, agencies, charities and organisations for the interest and benefit of our customers.
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Cannes
Clear Channel have been proud sponsors of the Cannes Outdoor Lions for over 10 years.
We recognise the importance of celebrating and rewarding the creative work that makes Out of Home the fantastic medium that it is.
in 2019, we also partnered with the Advertising Association, Channel 4, Framestore, London & Partners, M&C Saatchi and Newsworks on the Creativity is Great campaign, championing the UK creative industries to the world.
Pocc Partnership
Clear Channel have been proud to partner with People of Culture Collective (Pocc) for the last two years. Pocc is a creative network driving cultural impact, helping to accelerate equality and equity, for culturally and ethnically diverse people in the creative industries and beyond through non-traditional ideas, creativity, and activism.
Our first partnership in November 2019, saw Clear Channel showcase Pocc’s Out of Home (OOH) campaign “Making Britain Great Since...” across our digital network. It was created to counter the mainstream narrative of the immigrant story and put the many contributions that generations of ethnically diverse Britons have made centre-stage.
In 2021, Clear Channel established our artists-in-residence programme with Pocc; unlocking a new art fund to champion the work of underrepresented creatives in 2021; showcasing artworks across our digital screens.
The first instalment in March 2021 saw eight artists showcase their work – their pieces exploring the artistic interpretations to the theme: what does gender equality mean to you?
In May 2021, to coincide with Mental Health Awareness Week, Clear Channel and Pocc, unveiled the second instalment of their programme. This time, nine artists explored how the individual attends to their mental health and, in turn, share their secret to self-care.
Subsequent instalments have focused on themes related to the LGBTQ+ community and age awareness. This year’s collaboration will culminate with a final instalment for Black History Month 2021.