About Clear Channel
Advertise with us
Out of Home Research & Insight
Landlord, city and infrastructure partners
Creative inspiration, events and awards
Objectives Unlocked Webinars
Check out the lockdown learning webinar sessions we brought you curious cats and kittens, way back when it seemed as if everything was Carol Baskin's fault.
Unless you've been hiding under a rock, you'll have noticed the dramatic shift in work patterns and access to learning as a result of the global pandemic we've all been working hard to keep under control throughout 2020. Everything that could go virtual, did go virtual. And that included our program of Clear Channel Presents events, which pivoted into a series of lockdown learning webinar sessions brought you curious cats and kittens, way back when it seemed as if it was perfectly normal to assume that everything going on was somehow Carol Baskin's fault.
Through a partnership with our friends at Contagious through April, May, August, September and October we brought you brilliant weekly webinar instalments of advertising and brand nerdery: Lockdown Learning and Objectives Unlocked.
The sessions help you delve deep into the best possible way of
delivering your specific brand and campaign objectives. Together, we wrapped up
some of the smartest advertising insights and entertaining creative outlooks to
bring you even more binge-worthy learning content.
We always endeavor to have recordings of past webinars available for everyone to view. But where webinars are hosted by 3rd party platforms, they may from time to time, expire. If that's the case please get in touch via hello@clearchannel.co.uk with your request and we will do everything we can to help you find your way to a copy of the recording.
Raise Awareness
In partnership with Contagious.
/ 4pm, Wednesday 9th September
It’s hard for your brand to be front of mind in a buying situation if no-one remembers it or even knows it exists in the first place. Using a hand-picked selection of case studies from the Contagious archive, this session will show how brands from a range of sectors have used creativity to crack that fundamental marketing challenge: raising awareness.
Earn Media
In partnership with Contagious.
/ 4pm, Wednesday 7th October
The harder it gets to buy people’s attention, the harder brands try to earn it instead. In this session we’ll explore why fame has become the weapon of choice for brands that want to reach people, and which campaigns have excelled at seeking the spotlight – and finding it. We’ll get under the skin of the work that worked, and share what your brand can learn from those earned media success stories.
Objectives Unlocked Webinars
Sep 09 / Raise Awareness (see above)
Oct 07 / Earn Media (see above)
Oct 14 / Drive Web Traffic - view the session description and play back here.
Oct 21 / Launch New Products - view the session description and play back here.