On 1 July 2022, it will be 50 years since the first Gay Pride march took place in Britain. Pride50 is a series of public artworks created by public artist Martin Firrell to mark the 50th anniversary year.
The project kicks off on17th January 2022 with four artworks based on true-life LGBT+ coming-of-age stories from the year of the UK's first Pride march - 1972 - to be displayed across Clear Channel's digital Out of Home screens nationwide.
Martin Firrell is a highly regarded
LGBT+ movement veteran, known for his provocative interventions in out of home spaces,
that encourage public conversations of social values. Firrell has a long-standing
association with the Out of Home
industry, being Clear Channel’s first Artist in Residence (2018-19).
This year
he will be keeping up with that tradition by showcasing his thought-provoking artwork
pieces; here is a closer look with some descriptive words from Firrell himself: